We will explain how Hunabkuh builds web systems. This is our process for creating websites and promoting them through various sources.
Domain name provider
- We search for the best domain name provider for your business. We do research and identify the best option that meets the criteria for the web strategy. Our team takes care of setting it up and running it with the hosting provider. It could be from various sources like GoDaddy, Squarespace, Namecheap, and others
Hosting Provider
- We usually do extensive research to determine which hosting service is best for your website’s business. This involves speed. We usually choose hosting providers with servers close to your business. We also look for a reliability of 99.99%. We are looking for a service that has useful features, daily backups, great support, and no bloatware.
- It should use CDN programs, have updated PHP settings, and have a unique IP address for faster load times. There can be charges for security and extra support, but we will advise depending on your needs.
WordPress Content Management System
- We chose the WordPress CMS for flexibility, security, speed, and reliability. WordPress is used on almost all websites. It is a great choice for updating and fixing your site if there are programming issues.
- We are experts in WordPress. We can help you with backups for your site. We can also troubleshoot anything that seems wrong. We make sure that your site runs 99.99% of the time, day and night.
- We choose WordPress for its speed, flexibility, popularity, support, and security features. It also has up-to-date code. It is well documented. It supports page generation and works with other plugins, making it unique and versatile.
Elementor Pro
- We are experts in Elementor Pro Page Builder because even our site is on Elementor! We use it to create unique landing pages and funnels. This includes gated content and pages for lead generation or e-commerce products. Elementor Pro is great because it lets us use it freely. We can also update its code with custom CSS. This helps us create unique and compelling pages for multiple purposes.
- Elementor Pro is affordable and reliable. It offers great flexibility for building custom landing pages. You can also create pop-ups, forms, and custom e-commerce add-ons.
Rank Math and Google Site Kit
- We use these plugins for SEO and analytics purposes. Our objectives and goals can be tracked with Google Analytics and Search Console platforms to make data-driven decisions for your website goals.
- It’s a must-have nowadays to have analytics on your site, and we do this by default. We use Search Console, Google Analytics, and Bing Webmasters to share insights and recommendations with clients.
- We install only necessary plugins on WordPress websites. This optimizes administrator speed for building landing pages and articles, and it speeds up time to update anything on the back-end of the site.
- Our approach to Rank Math is really technical because we are experts with SEO. We use all the tools that they offer and we use their AI capability to create online articles as well. We use their ranking system to build the content strategy of the site and we are capable of cross reference the data with other tools inside Google Analytics, Search Console, and other SEO tools that do keyword research and prompt research.
Google Analytics, Search Console, and Webmasters
- In order to get the high-level picture of the activity on the web system, we install and run analytical tools that share with us insights and recommendations. We can install custom analytical software depending on client’s needs, and we can share data-driven decisions that can boost conversions and traffic coming from multiple sources.
- Organic traffic, paid traffic, and referral traffic can be a great way to increase conversions and let potential customers or clients transact on your website. This can be a great way to increase your credibility and visibility online and generate conversions and engage with potential customers/clients.
- We use these tools to make data-driven decisions in order to build content strategy, resources, and tools for traffic that is interested in your business. We report weekly on this data and share it with stakeholders in order to see the progress of their website’s objectives.
- Lastly, we share the organic keywords and the landing pages that show up on search engine results pages. The main search engines we focus on are Google, Bing, and Yahoo!.
- Our new methods and vision are to do prompt research, where we use SEMRush or Ubersuggest to gather information from LLMs such as ChatGPT, Google AI Mode, or anthropic in order to view the data that triggered any citation from your brand.
CRM & Marketing Automation
- Depending on business needs and objectives, we are able to install and run CRM software on your site and marketing automation software that lets you send drip campaigns or sequence emails to your clients.
- CRM software is a great way to keep track of client activities and revenue. Some of the most common are Salesforce and HubSpot CRM applications. These tools let you track sales activity with your sales reps and your prospects or clients. The key objective is to track clients and revenue coming from your marketing campaigns.
- You connect your online forms to your CRM. This helps you submit contact information and to view where the prospect is in the marketing funnel. You can track activity, such as what resource they have downloaded, and what page they have looked at on the site. and if they have submitted their information on an online form.
- For the marketing automation software, we use different ones depending on client’s needs but to talk for a few we use Mailchimp, Constant Contact, Convert Kit, Active Campaign, and Marketo, to name a few. The ability to nurture your leads through the end of the marketing cycle. This helps boost awareness and top of mind of your brand’s salience and products/services.
- The cool thing about marketing automation software is, as the name states, automation. You can build drip campaigns and sequences where users, depending on their interactions on the website, resources, and emails, can be emailed different resources and messages depending on their activity. This is tracked through the marketing automation software and the CRM platform, where both can be used to track user activity.
SEO Services and Search Engine Marketing
- We offer search engine optimization services for websites built with and without us. Our approach is straightforward and depends on business objectives, target market, audience, competition, keyword difficulty, and keyword volume.
- A new service we offer is AI SEO, where we do prompt research in order for your brand be cited on LLMs like ChatGPT, Gemini, Claude, Perplexity, and others. With this approach, you gain visibility inside these Large Language Models, where users do their research inside these tools without even checking online websites.
- We consider SEO and AI SEO a long-term goal, as it takes time and commitment for websites and pages to show up on search engine results pages and LLMs.
- In order to have short-term goals and have faster results on your website, we use search engine marketing on different search engines: Google, Bing, and Yahoo!
- We have the ability to build and run search engine marketing campaigns and keep track of impressions, clicks, and conversions on your site. There are multiple types of campaigns, such as search, display, or video, with Google, where your ad shows up on YouTube.
- We are able to build remarketing campaigns as well, where if a user navigates to your site have the potential capability of being cookie’d. This cookie tracks his activity on other sites, and it shows ads specifically targeted to him/her, where they are shown an ad to potentially come back to your site and view the page they were interested in, in the hopes of creating a conversion.
Visibility – Social Media Integration
- We also build social media profiles for your business when you build your website with us. Facebook, Instagram, LinkedIn, X, and your YouTube channel are all created in order for you to gain online visibility and connect those services to your site to reach your target audience.
- When we build your online profiles, we share your content on these channels in order to make your audience aware of your activity and any special promotions happening on your products/services.
- We didn’t mention it, but this includes your Google Business Profile creation and management. If you have a brick-and-mortar shop or office, this will help you find customers locally and manage online reviews.
- When you build a new page or resource on your site, we are able to share your page on Facebook, LinkedIn, Instagram, LinkedIn, and X sites for promoting your content on social media sites.
Find out how we can help to build your online business
We help your dreams come true in the digital space. We focus on web systems that deliver revenue to your bottom line. Let us know if you have any questions about the process of our web system. Download our PDF if you want to get information for later use.
We are happy to help! Fill the form to get a free consultation!
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