What Does an SEO Agency Actually Do?
f you’ve ever wondered “What does an SEO agency do?”, you’re not alone. Many business owners know they need search engine optimization (SEO), but they’re not sure what that actually involves—or what to expect when hiring an SEO agency.
At Hunabkuh, we believe in transparency, education, and results. In this guide, we’ll walk you through what a professional SEO agency does, how they help businesses grow, and how to decide if one is right for you.
What Is an SEO Agency?
An SEO agency is a team of experts who improve your website’s visibility in search engines like Google. Their mission? To help you get found by the right people, at the right time, without relying on paid ads.
In simple terms, they:
- Audit your current site performance
- Fix issues that hurt your rankings
- Create content that answers users’ questions
- Build your authority with backlinks
- Monitor results and adjust strategy over time
Core Services Offered by an SEO Agency
Every agency is a little different, but most offer services across three key areas:
1. Technical SEO
- Site speed optimization
- Mobile-friendliness checks
- Fixing broken links and crawl errors
- Improving indexability and site architecture
2. On-Page SEO
- Keyword research
- Optimizing title tags, meta descriptions, and headers
- Improving internal linking structure
- Content optimization for relevance and readability
3. Off-Page SEO
- Building high-quality backlinks
- Local SEO citations and listings
- Reputation management (Google reviews, brand mentions)
What Kind of Results Can You Expect?
A good SEO agency won’t promise “overnight results”—because real SEO takes time. But here’s what you can expect:
| Timeline | Common Results |
|---|---|
| Month 1–2 | Site audit, technical fixes, keyword research |
| Month 3–4 | New content, optimized pages, early ranking movement |
| Month 5–6 | Steady increase in traffic and leads |
| 6+ Months | Strong keyword rankings and ROI tracking |
🧠 Tip: Real SEO = sustainable growth. If an agency promises “#1 on Google tomorrow,” run.
Tools Used by SEO Agencies
A modern SEO agency uses powerful tools like:
- Google Analytics & Search Console – to track traffic and performance
- SEMrush / Ahrefs / Moz – for keyword and backlink analysis
- Screaming Frog / Sitebulb – for technical SEO audits
- Looker Studio – for transparent reporting
What to Expect Working With an SEO Agency
When you work with an agency like Hunabkuh, you’re not just getting a service—you’re getting a partner. Here’s what that looks like:
- Monthly reporting + insights
- Ongoing strategy calls
- Customized SEO roadmap
- Collaboration with your in-house team (if needed)
Is Hiring an SEO Agency Worth It?
If your business depends on online visibility, then yes, 100%.
An SEO agency brings the expertise, tools, and focus that many businesses don’t have in-house. You gain time, strategic guidance, and long-term ROI.
Final Thoughts
An SEO agency is more than just a marketing vendor—it’s your partner in long-term digital growth. With the right team, you’ll move beyond vanity metrics and start seeing real business results from search.
Ready to Work With an SEO Agency That Delivers?
Hunabkuh specializes in organic growth strategies tailored to your business. Whether you’re a local shop or a national brand, we’ll help you rank higher and convert more.
👉 Schedule a Free meeting to see how we can help.